BEYOND THE GOLDEN MARKET

Moderator: Richy Muirhead (SAMA Events, PITCH Scotland, UK)

Speakers: Debbie Clare (LittleBig Agency, UK), Francine Gorman (The Great Escape Festival, UK), Lisa Branigan (Re-Play Music, Green Futures Field at Glastonbury, UK), Olaf Furniss (Wide Events, Wide Days, UK)

Topic info: For many artists across Europe, the UK remains the ultimate music market, a place where careers are made and international success begins. But how realistic is that perception today? This panel goes beyond the myth to explore what it actually takes to build a sustainable presence in the UK. From finding the right partners and playing the right showcases to understanding the live ecosystem, media landscape and audience development. Whether you're an artist, manager or music professional, this session will help you understand if, when and how the UK should be part of your international strategy.

Date: Saturday 12.09.2026
Time: 13:15 - 14:00
Venue: Azimut